Founder • Enrolled Agent • Empire-building Enthusiast
With a background in Environmental Engineering and Advanced Mathematics, Meline didn’t exactly plan on a career in finance, but it turns out she has a gift for numbers and a passion for people. Since founding Natural Numbers in 2003, she’s been helping business owners stop flying blind and start building sustainable empires.
When she’s not leading the team or strategizing with clients, Meline’s likely to be found trail-riding on a motorcycle, paddling in an outrigger canoe, playing bass with her bandmates, or sharing homegrown food with friends and family.
Credentials: IRS Enrolled Agent (EA# 126509)
Office Manager • Bookkeeper • Analytical Ace
Joselyn brings both curiosity and clarity to everything she touches. Equal parts creative and methodical, she’s the mastermind behind our office operations and the go-to for making sense of the complex. Whether it’s streamlining workflows, refining communications, or keeping the books balanced, Joselyn keeps things running smoothly behind the scenes.
Originally from Southern California, she finds calm in solitude and inspiration in nature. When she’s off the clock, you’ll likely find her behind a camera lens, writing poetry, or reading something that makes her think.
Credentials: QuickBooks Certified ProAdvisor
Bookkeeping Accounts Manager • Clarity Creator • Systems Strategist
Deon is the steady hand behind our bookkeeping team - training, mentoring, and making sure the details are right so the strategy can shine. With a global career that spans executive leadership, business consulting, and even yoga retreats, Deon brings a uniquely grounded and strategic lens to financial operations.
He’s at his best helping people find the "aha" moments buried in their numbers, and building systems that support sustainable growth.
Credentials: QuickBooks Certified ProAdvisor
Colin Hurren
Outsourced CFO • Business Advisory Pro • Strategic Sounding Board
With over four decades of experience, Colin has worn just about every hat in the business world - from founder to fixer to trusted advisor. As both a seasoned business owner and consultant, he brings deep expertise in finance, operations, sales, and taking high-stakes decisions with clarity and confidence.
When he's not guiding business owners through tough transitions, Colin enjoys getting outdoors, enjoying a great meal, or talking shop with fellow entrepreneurs.
Credentials: 40+ Years Business Leadership & Advisory Experience, Chartered Accountant (United Kingdom)
Tax Preparer • Systems Improver • Resident Realist
Tina’s path to tax prep started on her family’s avocado farm, wound through real estate and spatial analysis, and landed squarely in the world of complex returns and process improvements. With a love for clarity and a knack for navigating the fine print, she helps clients feel confident come tax time.
Outside the spreadsheets, you’ll find Tina hiking SoCal’s mountain trails, relaxing near the water, or visiting her grown kids who live much too far away.
Credentials: California Registered Tax Preparer
Bookkeeper • Order Bringer • Systems Whisperer
Jenna thrives on process, precision, and turning chaos into calm. With a background in Merchandising Management and retail finance, she’s a natural at streamlining systems and reconciling the messiest accounts.
When she’s not solving puzzles in QuickBooks, you’ll find her skiing, taking pottery classes, or enjoying the great outdoors in the Pacific Northwest.
Credentials: QuickBooks Certified ProAdvisor
Bookkeeper • Ecomm Specialist • Long Division Devotee
With over 14 years in accounting and a deep background in ecommerce, construction, and real estate, Kelley is both strategic and surgical in her approach to client work. She loves aligning financial systems with business goals, and yes, she really does long division to relax.
Her holistic thinking and attention to nuance make her a powerhouse for businesses in growth mode.
Credentials: QuickBooks Certified ProAdvisor
Bookkeeper • Detail Queen • Numbers Ninja
Melissa’s career journey has taken her from tech PR to cake decorating to bookkeeping, and she’s brought excellence to every stop along the way. Known for her precision, responsiveness, and ultra-organized approach, Melissa is a favorite among clients who need order, fast.
When she’s not analyzing books or designing workflows, she’s experimenting in the kitchen, watching sports with her family, or exploring the beauty of the Pacific Northwest.
Credentials: QuickBooks Certified ProAdvisor
Bookkeeper • SOP Designer • Deadline Defender
With 15 years of experience across industries, Stacey Jo is a master of custom systems and operational efficiency. She’s not just a bookkeeper - she’s an architect of repeatable, reliable processes that make financial management smoother for everyone.
Whether she’s designing a new workflow or jamming on her saxophone, Stacey Jo brings the same methodical energy and thoughtful creativity to everything she does.
Credentials: QuickBooks Certified ProAdvisor
At Natural Numbers, we’ve seen it all - business owners with incredible vision and unstoppable drive… but zero clarity on cash flow, margins, or tax obligations. That’s a dangerous combo. Whether you're expanding locations, scaling your ecommerce business, or taking your medical practice to the next level, you need solid numbers to fuel your next move.
You don’t have to figure it out alone. We’re the team that connects the dots, manages your financials, advises on strategy, and translates financial jargon into plain English. Our systems are built for all levels of complexity, and our people are naturally wired to manage the financial details and enjoy the business adventure with you.
Restaurants & Hospitality
Ecommerce & Retail
Medical & Wellness Practices
High-Growth Entrepreneurs
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